Many world-renowned entrepreneurs begin their careers in either finance or banking. Mike Baur is no different. His career began in 1991 when he got a job at Union Bank of Switzerland (UBS), one of the biggest banks in the country. Since his first day, everyone expected him to propel up the corporate ladder.
For a time, he did. He had a natural gift for banking, earning him an entry into the business like no one before him. Many people charted his potential career path, leading all the way up to the top. Yet, Baur had career ideas of his own.
Not many people could do what Baur would eventually do. For over a decade, he worked with UBS, becoming one of the most talented banks to ever work there. He even advised many of the bank’s wealthiest clients. But in 2008, Baur decided it was time to leave.
He left UBS for a job at Clariden Leu, another popular bank in Zurich. Again, his bosses expected him to climb the corporate and become the man they wanted. Despite six years of splendid success at Clariden, Baur still wanted something more. In 2014, he became completely disenchanted with banking and left the company.
He became fed up with dealing with all the red tape that bankers dealt with on a daily basis. He wanted to start helping tech entrepreneurs, which is something that he’d wanted for a long time. After leaving Clariden, he connected with a like-minded man named Max Meister.
Together, they co-founded Swiss Startup Factory. SSUF is an incubator program company that offers all sorts of services to young tech entrepreneurs with potentially great ideas. The more Meister and Baur believe in the project, the more free services they’re willing to offer.
While start-ups require much of his focus, he worked in banking for over 20 years; it’s a hard business to quit. While leading SSUF, he also founded Think Reloaded. Think Reloaded is his way of staying in the banking business without dealing with all the stress and red tape he came to hate.
Eventually, his companies began working together, earning him the title of CTI Invest’s Deputy Managing Director. Together, the two companies added to the already numerous services offered by SSUF. Currently, both Max Meister and Mike Baur work closely with BV4 leadership.